Global brand Chevrolet’s ‘TRAX CROSSOVER’ won the ‘2024 Korea Car of the Year (hereinafter referred to as Car of the Year)’ hosted by the Korea Automobile Journalists Association (Chairman Kang Hee-soo, AWAK). It was selected as the ‘internal combustion engine crossover’.
The Korea Automobile Journalists Association selected 40 out of a total of 78 new car models released in 2023 as candidates for the Car of the Year category, and after conducting an actual car test at the Speedium in Inje, Gangwon-do on January 23, the categories were selected through voting. We selected the vehicles that won the ‘Car of the Year’ award. In particular, in the ‘Internal Combustion Engine Crossover of the Year’ category, prominent candidates such as the Chevrolet Trax Crossover, BMW M3 Touring, and Peugeot New 408 competed, and the Trax Crossover ultimately won the award.
“The Chevrolet Trax crossover is a crossover model that is gaining worldwide popularity with its unique design and marketability by combining the elegant style of a sedan and the versatility of an SUV,” said Myeong-ok Yoon, Chief Marketing Officer at GM Korea. “The Trax crossover, which has achieved overwhelming sales among over-the-top models and has achieved the remarkable achievement of being the No. 1 exporter of domestic passenger cars, will be the best option for customers who are considering their first car or a new lifestyle,” he said.
The Trax Crossover is a mega-hit model that not only ranked first in sales in the crossover category in the domestic market last year, but also ranked first in sales in Korea’s entire passenger car export market. It is a crossover model that has all the advantages of the style and driving performance of a sedan and the versatility of an SUV. Along with practicality, it has stylish design elements such as a wide wheelbase, muscular body line, and low roof line, and has received a warm response in domestic and overseas markets. It continues.
In particular, the compact body with a total length of 4,540 mm, a total width of 1,825 mm, and a total height of 1,560 mm realizes slender proportions and a wide and low stance. It also offers a differentiated design that provides various options according to the customer’s lifestyle and a spacious interior space, making it an entry-level sedan. It is emerging as an attractive alternative to .
The powertrain combines a new 1.2-liter E-Turbo Prime engine with a maximum output of 139 horsepower and a maximum torque of 22.4kg·m and a GENⅢ 6-speed automatic transmission that has been verified in various models to strike an appropriate balance between performance and efficiency. Through this, despite having decent power performance, you can enjoy various benefits through excellent fuel efficiency of 12.7 km per liter (based on 17-inch model) and type 3 low-emission vehicle certification.
A variety of advanced specifications are also a feature of the Trax crossover. It has the latest interior design of a dual-screen type connected to a driver-centered floating type 8-inch color cluster and an ergonomics-based 11-inch color touchscreen, and is equipped with a wireless phone projection function to support Android Auto and Apple CarPlay without a USB cable connection. Support.
In addition, external noise blocking through the Active Noise Cancellation (ANC) function, auto hold function, power liftgate, seats with electric power, ventilation, and heating functions, lumbar support with lumbar support, and rear seat air vents are among the best in the class. Consumer satisfaction was increased through difficult convenience specifications.
It also has the excellent safety that Chevrolet is proud of. The Trax crossover’s body structure was designed through ‘smart engineering’, GM’s latest design process that identifies and reinforces areas that carry load through computer simulation and reduces weight in areas that do not. Through this, a body that is larger and more rigid than competing models was applied, while achieving weight reduction, thereby satisfying not only excellent safety but also athletic performance and efficiency.
Safety features include 6 airbags and the StabiliTrak® body posture control system with hill start assist function, adaptive cruise with stop & go function, forward collision warning system, low-speed automatic emergency braking system, and head-up LED. It is equipped with advanced safety systems that prevent accidents in all directions, including warning lights (RLAD), lane departure warning and lane maintenance assistance systems, front pedestrian detection and braking systems, lane change and blind spot warning systems, and rear cross-traffic warning systems. In addition, a rear seat passenger reminder is installed as standard to prevent children from leaving their seats behind.
Meanwhile, Chevrolet is offering installment benefits of up to 72 months at an interest rate of 6.6% to customers who purchase the Trax crossover during the month of February. In addition, 300,000 won will be provided to customers who purchase the Trax Crossover ACTIV Plus / RS Plus (limited to 700 units), and 200,000 won will be provided to customers who own Spark vehicles when purchasing the Trax Crossover ACTIV Plus / RS Plus.
