Stellantis puts an end to Fiat’s deception

Stellantis finally takes action against Fiat deception.

It is therefore very important that you take action if something does not meet the requirements. So parent company Stellantis is taking action against subsidiary Fiat. They illegally stick Italian flags on Fiat models that are not built in Italy at all!

Fiat deception

We laugh about it a bit, but the Italian government is dead serious. 134 Fiat Topolinos were seized at the port of Livorno because of an Italian sticker on the car. And while the cars are manufactured in Morocco. Shame!

There was an Italian flag on the door of the “car” (which the Dolcevita version in the photo above does not have). According to the Guardia di Finanza, this suggests that this is an Italian product and that is misleading on Fiat’s part.

The right-wing Italian government has announced that it will take tough action against this type of illegal Italianization. The charge is for violating the “Made in Italy” law. This law concerns “Import and export for marketing purposes or the placing on the market or the commission of acts unambiguously aimed at placing products on the market with false or misleading indications of origin”.

Polish Fiat 600

Time for decisive action from Stellantis. First, the group said that the Italian flag on the Topolino did not stand for the country of manufacture, but for the country where the entrepreneur behind the brand comes from. However, after a few meetings at headquarters, Stellantis decided to move forward.

The Fiat 600 that is assembled in Poland also has an Italian flag on the bumper. Stellantis will now put an end to these misleading practices. Finally!

The PR machine of Fiat’s parent company is working overtime. From the point of view of transparency, the choice was made to remove the Italian flag from the Fiat 600 produced in Poland. This decision was made completely independently by the company. The spokesperson told the Italian newspaper Corriere della Sera.

Italian government and Stellantis feud

We can now speak of a feud between the Italian government in Rome and the parent company of Fiat Stellantis. The Italian government is right-wing and nationalist and openly criticizes the manufacturing of cars from historic Italian brands such as Fiat and Alfa Romeo in cheaper countries.

The brands’ defense is that if the cars were built in Italy, they would be many times more expensive. Those arguments don’t really resonate with Meloni and associates. That will change with our new government in the near future.

The Italian government previously forced Alfa Romeo to change the name of the new Alfa Romeo Milano because it rolled off the production line in Poland instead of Turin. Indeed, from the same tire as the Fiat 600. What do you think? Rightly or not?

Comments

1. rollingstoned say

   Déjà vu?

   https://www.autoblog.nl/nieuws/italiaanse-politie-nemen-fiats-in-beslag-vanwege-italiaanse-vlag-6894238

   • Michael say

     Stellantis is now taking action and removing the flags from all Fiats produced abroad. So also of the 600 in this case. Another article was about the action of the Italian government, this is Stellantis’ response in connection with the rest of the offer. Brand-wide

2. Edge say

   I find this so childish of the Italian government. If I were Stellantis, I would just make fun of it and cover all the cars with Italian flags and give them the name “Tributo Italiano” or something like that.

3. verdebosco say

   This cannot be a sustainable policy for the Italian government. In fact, no Italian car is 100% Italian. From the chips to the pigment in the paint: it often does not come from Italy. So instead of banning, seduction is a better strategy, with nicer designs, nicer materials and more efficient factories. And yes, you can also defend that flag a bit, but don’t exaggerate.

4. potjak say

   I agree with the Italian government. Imagine that German Gouda cheese produced by a Unilever brand carries a Dutch flag. Pretty weird. Or that a Philips TV carries a label with a Dutch flag. It indeed suggests that it comes from the Netherlands, while that is not the case.

   • Michael say

     Unfortunately, Gouda cheese is not protected. In America you can buy it like this. Locally produced and labeled Dutch cheese….

5. wimof say

   How much would it actually be many times more expensive now?

   • Michael say

     According to Stellantis, the Alfa Romeo Milano would be at least 10,000 euros more expensive if produced in Turin. Not literally many times, but much more expensive